PEST analysis of Qatar Football world cup 2022

 

PEST analysis of Qatar Football world cup 2022

Introduction

The selected country Qatar Graphical representation including Football world cup demo is mentioned in diagram in the context of user attraction.

Figure 1: Country attractions 

Qatar is a small country situated east of Saudi Arabia with a population of slightly more than 900,000 people and an emirate-style administration. The administration of Qatar claims constitutional autonomy in the country, but there are no political parties and no elections are held. Its capital is Doha, and it is located on the Persian Gulf's coast. This poster uses the PEST framework to provide an in-depth analysis of fractionally important world cup events at various levels that affect the Qatar economy from political, economic, social, and technological perspectives, in order to comprehend the economic impact of world cup events in greater detail.

Project aims and objective

With the attraction of Football world cup events, this characteristic will bring a huge quantity of capital flow to the Qatar area or city in the near term, as well as a large number of mobile resources. Furthermore, the economic benefits of hosting world cup events in Qatar should not be overlooked. Football world cup event tickets, lodging, food, competition souvenirs, transportation costs, and so on are all key components of the retail industry's growth of Qatar. As a result, Qatar hosting world cup events have had a significant impact on net export demand. As seen in Figure 1, Qatar indicated in orange color code has hosted a number of large-scale events as compared with other countries as mentioned din blue color code that have had a significant influence on the country's growth.

Figure 2: large-scale events ratio in Qatar as compared with other countries

Finding and recommendations

This poster, which use the PEST model, examines the influence of various degrees of major Football  world cup events on the Qatar economy. The PEST model is introduced, and an in-depth examination of the influence of marginally important world cup events on the Qatar area economy is provided, taking into account both internal and external variables. The quantity and likelihood of minor events hosted in the ordinary state are clearly higher than international events and so on, according to PEST study. It plays a significant part in the local economy of Qatar. Major competitions can provide significant economic advantages while simultaneously posing significant hazards. This poster covers the potential or benefit, as well as countermeasures and recommendations for encouraging the industrialization of minor world cup events of Qatar.

Political factors of Qatar

There are no elections in the country, so there is no democratic government; instead, there is only one king, who rules over the entire country (Kamrava, 2009). He has a coalition government, the majority of whom are members of the royal family. A large number of foreign residents reside inside the country but are unable to apply for citizenship (Peterson, 2006). Qatar will host the FIFA World Cup in 2022 and will construct a number of world-class stadiums in which football matches will be played. The facilities for sports and activities will be built by the government. As new facilities as well as other structures are built in this country, it will soon become a significant business center, similar to Dubai, after hosting the FIFA World Cup. The administration is stable, because there is no chaos to cause havoc in the country. It has vast petroleum reserves, which are its primary source of income. Individuals were indeed satisfied with the services made available to them, and the government believes strong relations with all neighboring countries as well as other established countries all over the world as mentioned in figure 3.

Economic factors of Qatar

The country's economy is struggling because it is rich in natural gas and oil. This is a peaceful country. As a result, there are numerous opportunities for industrialists and businesspersons to expand their enterprises. In the coming decades, it will become a major corporate hub (Williams, Bhanugopan, & Fish, 2011). In 2015, the financial system expanded by 3.9 percent, while emerging markets expanded by 6.0% Qatar's real GDP is expected to grow by 18 % in 2015, and it is still growing due to increased hydrocarbon taxation and government assistance to stimulate economic growth. The country's revenue from natural source is approximately 800.000 barrels per day, and the country is now searching for LPG production as mentioned in figure 3 (Hashimoto, Elass, & Eller, 2004). Qatar has the world's largest non-associated gas field, the North Dome gas field, which accounts for 14 to 16 % of global reserves. The government is concentrating its efforts on the establishment of Qatar Innovation and Engineering Park, Qatar Airways, and the expansion of Doha.

Figure 3: Political and economic factors including detail overview of PESTEL

Social Factors of Qatar

The country has had a positive impact, and their new generation is achieving greater academic success. Local nationals are now receiving education from foreign countries and occupying key positions upon completion of their education (Naser, Al-Hussaini, Al-Kwari, & Nuseibeh, 2006). It saves a lot of money that would otherwise be spent on payments to undocumented migrants. They are religious because a large portion of their population is Muslim, and they have a rich tradition and Islamic culture. They are caring and welcoming all type of individuals. They can boost their economy by implementing various financial assets and starting to work within their own. They must also offer their client needs solutions in the field of finance, services, trade, and tourist activities (Al-Shafi & Weerakkody, 2010). Now that the World Cup has arrived, it will become the focal point of attention for people all over the world, and people will begin their financial transactions and its impaction mentioned on figure 4. The government has been providing education, and women are not permitted to obtain a driver's license without the authorization of their husband.  

Technological Factors of Qatar

Qatar has made considerable technological advancements, with the introduction of new smart technology (Hendawi & Nosair, 2020), such as integrated computers technology as increased rate from 2010 to 2022 is mentioned in diagram 4. The individuals have internet access and use social networking websites. The government has developed their airline, which is now ranked fifth in the world. Exploration for oil and natural gas employs cutting-edge advanced technologies. Qatar is a major exporter of oil and gas, and it has maximized resource utilization and begun import and export with a number of European countries. It will make rapid progress in the production and export of oil and gas production, and it has established its financial systems and is prepared to encourage any technological advancement in any field.

Figure 4: Technological Factors of Qatar and social consideration of Qatar

Environmental Factors of Qatar

The Ministry of Industry and Manufacturing established the Nature Conservation Committee to keep an eye on the factors that can harm the environment. The government has shown its dedication to enacting environmental legislation (Touati, Al-Hitmi, & Bouchech, 2012). They want to ensure a clean and green environment that will give people hope, and they will gladly accept regional and global entrepreneurs as well as large sums of money to invest in various industries and businesses (Touati et al., 2012). With the football World Cup being held in the country, the entire world's attention will be drawn to it, and businesses will consider it to be the best location for their operations. The administration will now have to construct new hotels and apartments for the participants and fans who will come to enjoy the world cup of 2022.

Legal Factors of Qatar

The government has been implementing laws that have been successfully implemented. The judicial system is strong, and individuals and groups must follow these legislation and rules when carrying out their activities (Jureidini, 2017). The effective application of the law guarantees the security and safety of people's lives and property. Businesses and organizations can conduct business in accordance with the rules and legislation. The law is made by the state for the welfare and safety of the people, and no one is permitted to break it. From a legal standpoint, this country is suitable for making investments and starting businesses (Truby, 2017). Whether studying the earlier time processes or probing its most intuitive thoughts of city dwellers, we can all agree that minor world cup events have made significant contributions to strengthening urban infrastructure. The size and impact of minor world cup events will have implications on the traditional land usage mode, urban transit network, infrastructure, and other factors.

Figure 5: Impact of PEST on Football world cup events based on below mention recommendations

Recommendations

The date and time of the event are set in advance, putting a time limit on the design and implementation of mobility operating systems & transportation infrastructure. The unavoidable effects of organizing events are the integration and completion of urban infrastructure. To alleviate congestion problems throughout large events, vehicular traffic control must be introduced, which not only assists event planners in determining the sustainability of important events but also provides them with a plethora of information to influence their financial decisions.

Refences APA Style

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